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App Marketing

Mobile App Marketing Guide

by Peter Starzynski

Mobile app marketing encompasses the complete strategy of promoting and growing mobile applications throughout their lifecycle, from pre-launch through user acquisition to retention and monetization. In today’s competitive marketplace, with over 2 million apps in Apple’s App Store alone, effective marketing strategies are crucial for success. This comprehensive guide explores the essential components of mobile […]

Mobile App Marketing Guide

App&More Mobile App Marketing Blog

The time spent in mobile apps increases every year. The average smartphone user has about 80 apps and actively uses 30 a month. In order for an application to be included in the user's phone and then regularly used by him, it must meet several criteria: it must be findable, easy to use and provide the user with real value.
app&more

Up&More

Tomasz Starzyński

Managing Partner, Up&More

Responsible for the development of the agency and coordinates the work of SEM / SEO and paid social departments. He oversees the introduction of new products and advertising tools in the company and campaign automation. He has been associated with performance marketing since 2005. He is an expert in the field of SEO / SEM, e-commerce, web analytics, marketing and internet advertising. Privately, a fan of speedway and the Spanish La Liga.